Innovation Execution

GEN3 has successfully applied its methodology to solve difficult product, packaging, and process innovation challenges. Representative service areas include:

Needs Identification

GEN3 defines innovation as significant movement along a main parameter of value (MPV). A critical component to successful innovation is understanding MPVs as a leverage point to new breakthroughs.

Product Development

• New products — What technical solutions will improve product performance and functionality for product line extensions or new products?
• Packaging — What technologies will enable new packaging solutions that can increase market share or open up new markets?
• Failure anticipation analysis — Under what conditions could a product (or process) experience unforeseen failure? How can it be prevented?
• Concept verification/prototyping — What is required for proof-of-principle prototype on a proposed product solution?

Process Improvement

• Cost reduction — What changes to technology and manufacturing processes could yield significant cost reduction for the business?

Technology Forecasting

• In what directions will technology develop in the near and long term? What design solutions will reflect these directions?

Supply Chain Enhancement

• Productivity improvement — How can technology and other process changes have significant impact on removing costs from the supply chain?